Three ways leaders can get more from social media
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Hel Reynolds
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Hel is social media trainer and boss of Comms Creatives.
She has been working in comms since 2005, and has been brushing up her expertise in social media for brands since the good old days of MySpace.
She also draws the Comms Cartoons, and is usually attached to a mug of coffee.
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I love where you say “You didn’t get where you are today by being stupid or shy”. When I was working in citizen engagement, some people were uneasy about working in a participatory way just because they lacked confidence in working differently. Some seasoned practitioners couldn’t get what the issue was, but it sometimes does take guts to put yourself out there. I think I remember you saying before (and I’m sorry if I’m mis-remembering) that when you’re starting out that people haven’t tuned in to what you’re doing yet, so there’s no need to be afraid of people seeing mistakes.
Great stuff!
– Dyfrig
Thanks Dyfrig! It’s a useful thing that when we start out that we only have a few people following or connected to us, usually people we know and trust – what a great time to dive in and test it out.
And once a leader overcomes that feeling of being under scrutiny or bombarded using social media, they can start at what they do best – inspiring, working out what the future holds and making things happen.
I always love your generous and interesting comments, cheers!