by Hel Reynolds | Jul 12, 2021 | Comms Cartoons, Comms life, creativity, PR, Productivity, Social Media
If you’ve been through the comms approval process a few times, you’ll know: the pain is real.Getting through layers of people to edit and sign-off a piece of content – whether it’s a video, a design, a press release or other copy – it...
by Hel Reynolds | Jul 8, 2021 | Comms Cartoons, Comms life, creativity, Social Media
The comms unicorn exists!This comms unicorn is often the cartoon people remember me for. I drew it because I can’t count the number of times people have said to me ‘do your comms magic on this’, or ‘sprinkle some stardust on that’. Maybe...
by Hel Reynolds | Jul 5, 2021 | Comms Cartoons, Comms life, Social media strategy
Building your confidence is as important as developing skills, if you really want to get maximum impact. I can often be found researching and testing ways to build confidence in comms professionals, as part of my work delivering social media training. At a CommsHero...
by Hel Reynolds | Jul 1, 2021 | Comms Cartoons, Comms life, Social Media, Social media strategy
Going viral – it’s the dream of attention and love for our brand. But we comms pros are not miracle workers. If the content is important to your colleague/boss/client, but utterly irrelevant to the audience, it won’t fly. You can help them solve...
by Hel Reynolds | Jun 14, 2021 | Social Media, Social media strategy
People tell me that they can’t do humour on social media, or any fun content, because their comms is for an organisation that does important work. “It’s very serious indeed, the tone would be way off if we were to get all jokey” “We...
