by Hel Reynolds | Nov 28, 2016 | PR, Social Media
Is it ever OK to respond to a breaking story about a mistake your organisation has made – with a joke? A BBC story about Cardiff Council I read this week, demonstrates that sometimes, using humour can be a great way to diffuse tension. Somebody at the council...
by Hel Reynolds | May 31, 2016 | PR
If you write media statements, advise colleagues or clients or speak to the media regularly yourself – it can be comforting to fall back on familiar phrases and reassuring sayings. But try to make your statement sound like it wasn’t composed by...
