by Hel Reynolds | Jun 14, 2021 | Social Media, Social media strategy
People tell me that they can’t do humour on social media, or any fun content, because their comms is for an organisation that does important work. “It’s very serious indeed, the tone would be way off if we were to get all jokey” “We...
by Hel Reynolds | Mar 25, 2020 | creativity, crisis comms, Social Media
This is a practical guide to maintaining creative social media during the coronavirus crisis. Actually, all of the advice here is relevant at any time, but it’s pretty vital now. There’s loads more I want to tell you, but I’ve brutally edited it down to 5 areas...
by Hel Reynolds | Oct 24, 2019 | Comms Cartoons, Comms life
Stress is often seen as part of the job of being a communications, PR and marketing professional. But I don’t think the pressure we face is healthy, or even necessary. Sometimes, the people who love their jobs most, are the most stressed out.My focus is on...
by Hel Reynolds | Sep 4, 2018 | Blog post, creativity, Facebook, PR, Productivity, Social Media
I’m sharing some advice for a career in communications as part of the second #CommsCreative challenge: to blog useful tips for other communicators (read more about the challenge here). I’m now old enough to have enough bags of experience to fill all of...
by Hel Reynolds | Jan 24, 2018 | Community Management, Facebook, PR, Social Media, Twitter
The subject of dealing with negative social media comments crops up in almost every social media training course I run, so I thought I’d share my simple dos and don’ts to make things easier. So, this is how to handle unfavourable posts people might tweet your...
