This is a practical guide to maintaining creative social media during the coronavirus crisis. Actually, all of the advice here is relevant at any time,… Read More »Creative social media during the coronavirus crisis – 5 tips
Stress is often seen as part of the job of being a communications, PR and marketing professional. But I don’t think the pressure we face… Read More »Comms and PR stress, and the workload dilemma
I’m sharing some advice for a career in communications as part of the second #CommsCreative challenge: to blog useful tips for other communicators (read more about… Read More »My advice for a career in communications
The subject of dealing with negative social media comments crops up in almost every social media training course I run, so I thought I’d share… Read More »Dealing with negative social media comments – dos and don’ts
In my opinion, modern and professional communications has nothing to do with spin, lies and propaganda.
This is my idea of what we do.
Communicators often confide in me that they don’t really like using Facebook (and other social media) for their organisations because people will probably post snarky things… Read More »Is your fear stopping your social media comms from saying anything?
Is it ever OK to respond to a breaking story about a mistake your organisation has made – with a joke? A BBC story about… Read More »A comms guide to the ‘sorry not sorry’ statement
If you write media statements, advise colleagues or clients or speak to the media regularly yourself – it can be comforting to fall back on… Read More »Writing statements: avoid clichés like the plague
Facebook can be a hard place for brands. It’s a lot like a wedding: friends and family gather to have fun, catch up and talk… Read More »Seven tips for using Facebook if you work in the public sector
Here’s an article I wrote for the IC Space, sharing three social media tips for internal communicator. You can read the original posting over on… Read More »IC Space: three social media ideas for internal communicators
As a bit of a public sector social media obsessive, I’ve picked up lots of examples of police use of social media from twitter and… Read More »Five lessons social media managers can learn from the police
I’ve been banging this drum for years now – organisations should be encouraging all employees to use social media. At a conference I spoke at… Read More »Isn’t it time ALL employees were encouraged to use social media?
The brilliant Comms2point0 guys let me post on their site earlier this week about messing up on Twitter. I’ve republished here but if you get… Read More »Seven Twitter mistakes we all have to make
Last week when the awesome Nick Atkin of Halton Housing and I talked to some clued-up housing sector professionals* we looked at social media in… Read More »Seven social media headlines of 2012 and what they teach us
On the whole, UK councils are doing a nice job of using social media – possibly we caught on early because we’re used to making… Read More »Influence, not ROI, matters for local government social media
Some very clever people I’ve learned lots from over the past few years have let me publish guest posts on their blogs. They are all… Read More »Making mistakes and giving staff access to social media
For public sector types starting to tweet, it can be a bit daunting making a start. So here are some basic tips for getting started… Read More »Beginners’ tips for the new public sector tweeter
Our foster care team is always looking at ways to give foster carers information to support them and here’s summary of what we’ve done to… Read More »Social media for social care: Monmouthshire foster carers support each other with Yammer
Today’s the deadline for social care professionals interested in the vacant post of Head of Children’s Services to apply for the post – hopefully those… Read More »Social care recruiting using social media – how a council recruited a senior leader using YouTube
In my work as a communicator I’m always looking for examples of good practice and tips on how to be more effective at work. I’ve… Read More »Thoughts on productivity and being boring
There are still a load of people out there who dismiss social media sites like Twitter as being where young people LOL and ROFL and… Read More »Twitter: more than talking about your breakfast
Anyone who works in PR has probably come across unflattering assumptions that our job is to cover up bad stuff and pump out good news.… Read More »Public sector people – do you want a place to talk social media?
Here’s a summary of how/why we do our live Q&A Twitter session with cabinet members. I would love any suggestions on how we can improve… Read More »Live Q&As – getting people talking to their council on Twitter
One of the hundreds of things that are great about using social media is the capacity to build communities – it’s one of the useful… Read More »To follow or not to follow on Twitter? Are you part of a community or are you aloof?
Here’s a guide to responding to customers or stakeholders in social media for corporate use. Essentially, these are just principles that make good PR… Read More »Someone’s talking to my organisation using social media – what do I say back?
As a public relations officer for a Welsh council my role is about, of course promoting and maintaining the reputation of the authority, but our… Read More »My waffly first blog about Opentech 2010 & being a PR amid techies