Creating a communications strategy – advice from a comms specialist

The first time I was asked to get creating a communications strategy, I was super intimidated by the task. It seemed so important and I had no idea what to include until I’d spent about four hours Googling the topic! I don’t see much written about the experience of working on a communications strategy, soContinue reading “Creating a communications strategy – advice from a comms specialist”

Public sector comms: how to not be evil

(Or, ‘How social media helped me get my heart back’) I’m going to keep this quite short considering this is post about obedience, public sector managers, the nature of evil and social media. I’m going to argue how findings of a few psychological studies suggest the modern communications person needs to be more in touchContinue reading “Public sector comms: how to not be evil”

Social media flow chart for comms pros

* 09/01/21 Social media flow chart – updated for 2021! When I first posted this chart 7 years ago (and more than 52,000 downloads ago!), I had no idea how popular it would be. People have sent me tweets showing photos of it pinned on office walls, and still people regularly tell me it’s beContinue reading “Social media flow chart for comms pros”

Seven social media headlines of 2012 and what they teach us

Last week when the awesome Nick Atkin of Halton Housing and I talked to some clued-up housing sector professionals* we looked at social media in 2012 and what’s in store for next year. Here are just some of the social media stories from 2012 we looked at and what they teach us for 2013. 1.Continue reading “Seven social media headlines of 2012 and what they teach us”