Measure your corporate communications success, understand your impact, and show your value

Whether you’re a seasoned Head of Comms or the go-to multi-tasker on your team, our free guide is packed with creative and practical tips to help you measure both the dazzling moments and the lasting impact of your work.

This isn’t a long boring evaluation guide; it’s your secret weapon for turning every comms strategy into a celebration of success and an opportunity to gather insight.

Because in comms, every day’s a learning day.

In the guide, we look at evaluating campaigns, internal comms, social media, websites, and media coverage:

• Comms sparks, fireworks & ripples explained: Learn how to capture the immediate buzz of your campaigns and track the long-term waves they create.
• Evaluation made easy: Simple, actionable techniques for measuring your media, social media, websites, and internal comms—perfect for busy pros who need quick wins.
• Tailored for your role: Whether you’re leading the charge or juggling it all, this guide helps you show the true value of your communications.