Are you measuring what matters when it comes to social media? And do you know how to present your results and recommendations to key stakeholders?

This workshop takes you step by step through how to obtain social media data for LinkedIn (Pages and Profiles), X, Facebook, Instagram, TikTok and YouTube – covering what data is available and what’s really worth your attention.

Key takeaways:

Join marketing expert Luan Wise, for this one-day course designed exclusively for communications professionals.

This is free for Comms Creatives Academy members, or if you’re not a member yet, you can join us for this session for only £499.

Meet your course tutor

Luan Wise is a Chartered Marketer and Fellow of the Chartered Institute of Marketing (FCIM). She has 25 years’ experience across agency, client-side and consultancy roles, and is the author of eight published books.

Luan helps marketing and comms professionals remove the guesswork, building knowledge and confidence to make smarter decisions and deliver results that matter.

Luan is always learning, and shares what she discovers directly with the Comms Creatives Academy community — from the latest trends and industry research to insights from her current PhD research.

Her training is grounded in data, best practice and real-life examples. Whichever session you join, you’re in great hands with Luan!

She has supported household names like Hilton, Royal Mail, University of Cambridge and many smaller but perfectly formed businesses.

She is a course instructor for LinkedIn Learning, an accredited lead trainer for Meta, and a coach for Google’s Digital Garage initiative.

Luan is author of the award-winning book ‘Relax! It’s Only Social Media’, and has recently self-published ‘Planning for Success: A practical guide to setting and achieving your social media marketing goals’.

For more information about Luan, visit www.luanwise.co.uk or social media profiles: linkedin.com/in/luanwise | twitter.com/luanwise | instagram.com/luanwise | facebook.com/luanwise | tiktok.com/@luanwise

Course materials

• Recorded playback of the live lesson, to access 12 months after the live session
• Real-world examples
• Links to further resources

Who should attend 

This online course is ideal for communications professionals working freelance, in-house or agency, in any industry or country across the globe!

Whether you are a comms professional in need of practical tips to boost your advertising know-how, or a social media manager looking to take control of paid-for campaigns, this course will provide valuable insights and examples to build your confidence in advertising. 

We love getting back to basics and ensuring all the fundamentals are in place before you dive into to getting creative, so whether this is all new or it’s time for a refresher – this course is for you.

This is an interactive course, please be prepared to actively engage in discussions. The more you put in, the more you’ll get out.