Format: Live online (or catch up on recorded replay)
CPD: 8 hours of learning, study and professional networking for your records
Award: Professional certificate of attendance
Masterclass: Creative Comms Campaign Planning
Join creative comms expert, Zander Mills for this two-hour masterclass designed for corporate communications professionals.
- Does the idea of planning a comms campaign feel a little overwhelming?
- Want to know how to quickly and confidently plan a comms campaign that makes an impact?
- Would practical advice and creative inspiration to help you improve your comms?
In one afternoon, this course will show you how to pull together a creative comms campaign from scratch.
You’ll learn how to build a memorable campaign that makes an impact; boost your confidence; increase your comms skills; and stimulate your creativity with fresh ideas.
And we’ll show you the Comms Creatives way to plan your campaigns in the ever-evolving world of corporate communications.
For: Communications and marketing professionals
When: 2nd March 2026, 1pm – 3pm
(Or register now and watch the replay on-demand straight away!)
Where: Live online training (Zoom), with 1 year access to recording and resources
Cost: £299+VAT per person/£999 +VAT for a team of up to 6
(Free for Comms Creatives Academy members)
Can’t wait? Book now and you’ll also get access to watch the replay from September 2024, straight away
- Understand campaign planning models and how they can help you smash your outcomes
- Find out how to add that little bit of magic to make your campaigns sing
- Get creative inspiration from amazing campaigns delivered by brands big and small
- Learn how to effectively measure your incredible work to prove your worth
- Share ideas with other creative communicators and our experienced course lead
- Explore scientific behavioural change models and how these can help your campaigns pack a punch
- Learn how you can link campaigns to your organisational and business goals
- Get top tips and tricks for winning support for your campaign ideas from those at the top
Who should attend
This online course is ideal for communications professionals working in-house in any industry, or in an agency.
Whether you are an experienced comms professional in need of a refresher to get your campaigning mojo back, or a new social media manager looking for structure and lessons to teach you to be amazing at campaigns, this course will provide valuable insights and tools to help you meet your goals and be more creative.
Course Materials
- Recorded playback of the live lesson, to access 12 month after the live session
- Course workbook with templates and resources
- Case studies and real-world examples
Your tutor: Zander Mills
Zander has worked in public relations for more than 15 years- including over a decade and is currently Corporate Communication Manager at South Yorkshire Fire & Rescue, leading a team which has won multiple awards for its delivery of properly planned and measured behaviour change campaigns.
As well as his day job, he’s been Chair of FirePRO (network for fire service comms people) and Vice Chair of LGcomms.
Zander is a die-hard Manchester United fan, and an experienced five-a-side goalkeeper who can be found regularly putting his body on the line for his league-winning team, Sheffield Goals, on a Monday night. He is married with two brilliant kids and a dog called Betty. He is also a keen gardener, who doesn’t like kidney stones.
His motto, ‘No guts, no glory,’ reveals a glimpse of why his work is so magnificent.
Book now
Need to book by invoice?
Email lesley@commscreatives.com and tell us which course you’re booking on, and how many people you’re booking for.
Otherwise, book your place below by credit card.
£299+VAT per person/£849+VAT for a team of up to 6 people
(Comms Creatives Academy members attend free)
Want to run this course in-house just for your team?
Get in touch to arrange your:
Live and interactive online course, delivered via Zoom or Teams* exclusively for your organisation.
Half-day version: £2,549+VAT for a group of up to 10 people. Extra delegates £100 plus VAT per person.
Face-to-face onsite course with Hel at your offices in any UK location, subject to availability
Half-day version: £3,999+VAT for a group of up to 10 people. Extra delegates £100+VAT per person.

