by Hel Reynolds | Feb 7, 2023 | Blog post
“Make this go viral on Facebook” says the head of finance, about her 347 page PDF report. Argh! We don’t always get given the sexiest things to promote. But everyone in comms want to get lots of meaningful social media engagement – likes,...
by Hel Reynolds | Feb 6, 2023 | Blog post
One thing that can strike fear into the comms professional: being asked to create a new corporate website! I know as a words, not a techy person – when I was faced with this task of leading a corporate website refresh, I was intimidated by how I’d get so...
by Jack Grasby | Dec 15, 2022 | Blog post
According to recent statistics, more than half the world is now on social media. That’s 4.7 billion people – or 59 percent of the human population holding an account on one of the various channels now available to us. Remarkable? Yes. Surprising? Absolutely not. And...
by Gemma Warren | Dec 11, 2022 | Blog post
What exactly is a social media policy? Does your organisation need one? How do you put one together and what the heck goes into it? Stick the word ‘policy’ into the name of a document and you’ll find most eyes and ears prick up. “Oh – this is something...
by Gemma Warren | Sep 30, 2022 | Blog post, Social Media
Increasingly communications pros ask us how to create a podcast – and comes as no surprise. It’s safe to say the popularity of podcasts isn’t dipping any time soon. According to Statista, podcast listeners in the UK in 2021 was 19.2 million. By 2024 listener...
by Hel Reynolds | Sep 9, 2022 | Blog post
How and why do brands respond to the Queen’s death on social media? What goes on behind the scenes? A few , let’s say ‘unexpected’ brands have shared condolences in the past 24 hours. I went to Tiktok to share a few thoughts – but...