by Hel Reynolds | Jul 30, 2026 | Blog post
By Hel Reynolds (originally published in The Big Yellow Newsletter). There’s an old thought experiment, called ‘The Ship of Theseus’. It asks: ’If you gradually replace every part of a ship, is it still the same ship?’ It’s a bit like one of my old favourite...
by Hel Reynolds | Jul 26, 2026 | Blog post
A little fun first published over on our Linkedin page. On behalf of comms people everywhere, can we talk about Random Capitalisation? Not acronyms. Not proper nouns. Just someone, mid-sentence, deciding that “Document” deserves a capital D because it...
by Hel Reynolds | Jul 21, 2026 | Blog post
By Hel Reynolds (originally published in The Big Yellow Newsletter). It’s 9.30am and you’ve got a plan for the day. You’ve carved out time to work on your strategy. You’ve even made a nice cup of tea. Then an email drops in with URGENT in the subject line. And a Teams...
by Hel Reynolds | Jul 20, 2026 | Blog post
A little fun first published over on our Linkedin page. COMMUNICATIONS PROFESSIONAL Person Specification ESSENTIAL – Ability to translate a 47-slide PowerPoint containing no actual decisions into a clear, compelling narrative by Thursday. – Comfortable...
by Hel Reynolds | Jul 17, 2026 | Blog post
Free creativity course: How to Unboring your comms A quick creativity boost for comms pros (even those who work for the serious brands) How about a practical, energising session designed to shake great ideas out of hiding? What about learning a simple but clever way...
