by Hel Reynolds | Feb 7, 2023 | Blog post
“Make this go viral on Facebook” says the head of finance, about her 347 page PDF report. Argh! We don’t always get given the sexiest things to promote. But everyone in comms want to get lots of meaningful social media engagement – likes,...
by Hel Reynolds | Feb 6, 2023 | Blog post
One thing that can strike fear into the comms professional: being asked to create a new corporate website! I know as a words, not a techy person – when I was faced with this task of leading a corporate website refresh, I was intimidated by how I’d get so...
by Hel Reynolds | Nov 19, 2022 | Social media strategy, Twitter
Lots of our clients working in social media and comms are asking about Elon Musk’s takeover of Twitter, and if they should move their brand over to Mastodon or other channels. Here’s the advice we’re giving for now. Now is a good time to analyse what Twitter is...
by Hel Reynolds | Sep 9, 2022 | Blog post
How and why do brands respond to the Queen’s death on social media? What goes on behind the scenes? A few , let’s say ‘unexpected’ brands have shared condolences in the past 24 hours. I went to Tiktok to share a few thoughts – but...
by Hel Reynolds | Aug 25, 2022 | creativity
What do you call two llamas standing next to a bell? Llama llama ding dong. Why the corny joke? Well, we hired a real llama is for one of our Comms Creatives Academy creative experiences. And we also invited ex-Disney expert animator Noeline Cassettari to teach us to...