by Hel Reynolds | Jun 10, 2021 | Community Management, Content of the week, Facebook
Housing associations on Facebook often have a tough time engaging residents.We work with comms pros who manage Facebook pages that are either:• A negative space where people moan about the organisation’s shortcomings• An absolute ghost town, where you struggle...
by Hel Reynolds | Jan 15, 2021 | Content of the week, Facebook
Storytelling on Facebook is one of the most effective skills you can have in your comms bag of talents. And I’m getting my best Miley Cyrus singing ready to tell you that our content of the week came in like a Wrekin ball….. Well a Telford and Wrekin...
by Hel Reynolds | Nov 19, 2020 | creativity, Facebook, Social Media
Getting a celebrity to promote your brand has long been a desirable but costly way to get your audience’s attention. Some charities could rely on a patron who believed in their cause, but often celebrities have wanted tens of thousands of pounds for an...
by Hel Reynolds | Sep 4, 2018 | Blog post, creativity, Facebook, PR, Productivity, Social Media
I’m sharing some advice for a career in communications as part of the second #CommsCreative challenge: to blog useful tips for other communicators (read more about the challenge here). I’m now old enough to have enough bags of experience to fill all of...
by Hel Reynolds | Jan 24, 2018 | Community Management, Facebook, PR, Social Media, Twitter
The subject of dealing with negative social media comments crops up in almost every social media training course I run, so I thought I’d share my simple dos and don’ts to make things easier. So, this is how to handle unfavourable posts people might tweet your...
by Hel Reynolds | Aug 3, 2017 | Blog post, Community Management, Facebook, Social Media
Public engagement is something all public services do, and many do badly. This is an opinion piece on crap apps, and what makes useful public consultation, along with some genuine questions about the role of the politicians, that you might be able to help me...
