by Hel Reynolds | Nov 19, 2022 | Social media strategy, Twitter
Lots of our clients working in social media and comms are asking about Elon Musk’s takeover of Twitter, and if they should move their brand over to Mastodon or other channels. Here’s the advice we’re giving for now. Now is a good time to analyse what Twitter is...
by Hel Reynolds | Jul 8, 2021 | Content of the week, creativity, Social media strategy, Twitter
People don’t expect funny tweets from nonprofit brands. They think serious, solemn communications is all that’s appropriate when our mission is for social good. But as I wrote a few weeks back, humour should be part of your social media strategy, no mater...
by Hel Reynolds | Jun 13, 2018 | Blog post, Innovation, PR, Productivity, Social Media, Twitter
It’s amazing how invigorating it can be to get out of the office to learn and network with other communications professionals. Yesterday I loved hosting the NHS Confederation’s Communications Conference 2018, and I’m so grateful to share some...
by Hel Reynolds | Jan 24, 2018 | Community Management, Facebook, PR, Social Media, Twitter
The subject of dealing with negative social media comments crops up in almost every social media training course I run, so I thought I’d share my simple dos and don’ts to make things easier. So, this is how to handle unfavourable posts people might tweet your...
by Hel Reynolds | Dec 10, 2017 | Blog post, Twitter
Yes, public sector tweets can be exciting and interesting! In the public sector, we often have small, or no, budgets for social media. But our organisations do amazing work and our communications teams have bags of talent. I salute communications professionals in...
by Hel Reynolds | Jul 10, 2017 | Community Management, Facebook, Social Media, Twitter, YouTube
Posting text and video bilingually to social media sites is possible, but not simple! This is a practical post on posting to social media for audiences that speak more than one language. I work with many organisations in Wales that post bilingually, and I...