by Hel Reynolds | Jul 5, 2021 | Comms Cartoons, Comms life, Social media strategy
Building your confidence is as important as developing skills, if you really want to get maximum impact. I can often be found researching and testing ways to build confidence in comms professionals, as part of my work delivering social media training. At a CommsHero...
by Hel Reynolds | Jul 1, 2021 | Comms Cartoons, Comms life, Social Media, Social media strategy
Going viral – it’s the dream of attention and love for our brand. But we comms pros are not miracle workers. If the content is important to your colleague/boss/client, but utterly irrelevant to the audience, it won’t fly. You can help them solve...
by Hel Reynolds | Jun 14, 2021 | Social Media, Social media strategy
People tell me that they can’t do humour on social media, or any fun content, because their comms is for an organisation that does important work. “It’s very serious indeed, the tone would be way off if we were to get all jokey” “We...
by Hel Reynolds | Dec 31, 2019 | creativity, PR, Social media strategy, strategy
As a creative PR and comms trainer, I’m often asked, ‘What is the future of PR and communications?’ It’s a fun and daunting topic to explore. Will tech advances change the industry completely? Will robots steal our jobs? How can we change to future-proof our careers...