Articles
Social media interview questions
16 Social media interview questions: prepare to land that dream job Here are some social media interview questions - so you can prepare for before...
The comms approval process
If you've been through the comms approval process a few times, you'll know: the pain is real.Getting through layers of people to edit and sign-off...
The comms unicorn
The comms unicorn exists!This comms unicorn is often the cartoon people remember me for. I drew it because I can't count the number of times people...
Funny tweets from nonprofit brands
People don't expect funny tweets from nonprofit brands. They think serious, solemn communications is all that's appropriate when our mission is for...
Building comms confidence
Building your confidence is as important as developing skills, if you really want to get maximum impact. I can often be found researching and...
Going viral
Going viral - it's the dream of attention and love for our brand. But we comms pros are not miracle workers. If the content is important to your...
Why humour on social media should be part of your strategy
People tell me that they can't do humour on social media, or any fun content, because their comms is for an organisation that does important work....
Pets: the secret weapon of housing associations on Facebook
Housing associations on Facebook often have a tough time engaging residents.We work with comms pros who manage Facebook pages that are either:• A...
How brands can be more authentic on social media
Comms professionals often ask us how to be more authentic on social media. This desire to be more human and less corporate is great, but people...
Comms is not common sense
I've heard a few people say that communications is common sense. It's not. https://twitter.com/commscreatives/status/1364654765314084866 It could...
How to deal with procrastination?
Ever wonder how to deal with procrastination? Me too*. Here's how procrastinating shows up in my work:...
Superb storytelling on social media
Storytelling on social media, like the kind we teach on the Social Media Expert Course,is a special secret weapon for the comms pro. Here's a...
Comms Cartoons
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