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Making mistakes and giving staff access to social media

Making mistakes and giving staff access to social media

by Hel Reynolds | Mar 9, 2012 | Blogging, Community Management, Facebook, Innovation, Linkedin, PR, Productivity, Social Media, Twitter, Yammer, YouTube

Woah there! You can't access this page without Comms Creatives Academy membership, or buy an individual course.  If you have an account, login now: Username Password Remember Me     Forgot...
Beginners’ tips for the new public sector tweeter

Beginners’ tips for the new public sector tweeter

by Hel Reynolds | Feb 4, 2012 | Community Management, Twitter

For public sector types starting to tweet, it can be a bit daunting making a start. So here are some basic tips for getting started – these are just a few that I have found worked for me. [Photo by rikulu] Finding people to follow Finding people to follow is a...
ROI of social media in public service

ROI of social media in public service

by Hel Reynolds | Nov 20, 2011 | Community Management, Social Media

I’ve noticed a bit of Twitter debate on what the return on investment (ROI) is for social media in the public sector. Unfortunately this isn’t a post with tips on measurement, I’m still learning good ways to evaluate and improve our work in social...
Twitter: more than talking about your breakfast

Twitter: more than talking about your breakfast

by Hel Reynolds | Feb 25, 2011 | Community Management, PR, Social Media, Twitter

There are still a load of people out there who dismiss social media sites like Twitter as being where young people LOL and ROFL and talk about their breakfast.   Janet Street Porter was taking pop at Twitter on a TV show last week and repeated lots of the same...
Public sector people – do you want a place to talk social media?

Public sector people – do you want a place to talk social media?

by Hel Reynolds | Feb 3, 2011 | Community Management, PR, Social Media, Yammer

Anyone who works in PR has probably come across unflattering assumptions that our job is to cover up bad stuff and pump out good news. We know though that we want to inform and engage, particularly in public sector PR. We work using our personal ethics, a commitment...
Live Q&As – getting people talking to their council on Twitter

Live Q&As – getting people talking to their council on Twitter

by Hel Reynolds | Jan 16, 2011 | Blog post, Blogging, Community Management, Innovation, Social Media, Twitter

Here’s a summary of how/why we do our live Q&A Twitter session with cabinet members.  I would love any suggestions on how we can improve or comments of any kind really, the beauty of social media is being able to learn from you all. Councillor Twitter Q&As...
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